Ray-Ban is for independent thinking men and women who are not afraid to be themselves, seeking high quality eyewear and functional excellence that is always in style. The Ray-Ban wearer chooses only what best emphasizes the most genuine aspects of their personality. They want new styling innovations that keep up with today’s contemporary urban fashion. In 1937-Ray-Ban debuted with the launch of the iconic Aviator style. In 2003, building on the enormous popularity and success of Ray-Ban’s sun wear collection, the Ray-Ban ophthalmic collection launched. Ray-Ban is recognized as the #1 selling premium ophthalmic brand worldwide. Now for ages 8 to 16, Ray-Ban has styles for the parents that want to feel confident that they made the right eyewear choice for their children.